Sponsor Information
The Top 5 Reasons to Sponsor the Sustainable Transport and Mobility Conference and Exhibition 2011
Brand Association and Connection
By connecting your brand with the Sustainable Transport and Mobility Conference and Exhibition, the partner organisations and the various VIP speakers and guests, your organisation can be positioned as a leader in this exciting space. Depending on strategic objectives, sponsors are able to connect their brands with the various ideals and themes that are associated with Sustainable Transport and Mobility.
Demonstrate Corporate Responsibility
Sponsors of the Sustainable Transport and Mobility Conference and Exhibition enjoy the benefit of being able to profile their social/environmental initiatives, projects and programmes. Current market perception of companies who are targeting triple bottom line strategies has never been higher. Within the transport sector there are meaningful opportunities for companies that are prepared to embrace and demonstrate a responsible approach to the way that they do business. Customers want to do business with responsible companies and employees want to work for these same companies.
Maximise Exposure to a Targeted Audience
Sponsors of the Sustainable Transport and Mobility Conference and Exhibition enjoy significantly higher exposure to the attending audience and the broader industry both leading up to and during the event. In a relatively suppressed media environment, sponsors are able to leverage their event involvement to the full by enjoying significant exposure within one of the sectors that appears to have avoided the recession. Transport industry professionals are under pressure to impress and deliver to new standards and are alive to corporate messages that are aligned with their work.
Maximise Return on Investment
Massive investment in green technologies, renewable energy sources and sustainable materials has produced the emergence of a new green economy. The organizations that embrace these trends now and demonstrate thought leadership in environmental concerns will be the organizations that benefit from the emergence of this new market. The nature of the Sustainable Transport and Mobility Conference and Exhibition is such that Sponsors are able to use the facilities and features at their disposal to engage with their most important clients and suppliers in order to drive sales and relationships.
Maximise Return on Objective
In addition to the pure commercial outcomes that sponsors aim for, there exists a platform for sponsors to achieve a return on other objectives such as communication, brand equity and association, relationship building, PR content creation and staff development/training. Sponsors are assisted by the alive2green team to explore the various secondary returns that exist for them around the event.
The Greatest Reason
It is up to us to take a stand on what matters. It matters to your employees, to your customers and your suppliers and to our future generations. We cannot continue to ignore pressing issues such as climate change, deforestation and the myriad other conditions that beset a struggling planet. These are not the idealistic fantasies of a few fundamentalist tree-huggers; these are very real threats to our civilization. Together we must make a difference to reverse these trends. By sponsoring you are playing a part by bringing innovative ideas to those that have the power to make changes. Demonstrate your corporate desire to be a part of the solution!
PREMIER SPONSORS
The Opportunity
Premier Sponsorship delivers a powerful suite of branding, marketing and selling opportunities. Premier Sponsors have significant presence at the event, with their company name and logo integrated throughout the conference experience. Premier Sponsors enjoy exclusive access to key marketing and promotional opportunities that increase brand awareness and build relationships with VIP’s and attendees. The Premier Sponsor package includes very significant exhibition space, plenary branding, integrated marketing exposure in the programme guide and website, pre-event attendee marketing opportunities, conference white-paper CD-ROM branding, Build-up PR and more.
Why You Should Sponsor
Sustainable Transport and Mobility Conference and Exhibition sponsors enjoy an ‘ownership’ of the event and are powerfully aligned with its ideals, its partners and VIP delegates. This ‘ownership’ extends beyond the walls of the plenary and the exhibition hall to the newspapers, signposts, emails, websites, interviews, presentations and magazines that will all communicate with the country’s transport and mobility sector leading up to, during and following the 2012 event.
Premier Sponsors enjoy a uniquely valuable return on their investment and are able to leverage the media opportunities that they receive into the professional community that is more strongly represented at the Sustainable Transport and Mobility Conference and Exhibition than at any other industry professional event in South Africa.
Premier Sponsors make the event their own and play host to their own VIP guests as well as those of other stakeholders. The objectives are to create meaningful business relationships, increases awareness and unlock (and service) valuable business relationships.
Premier Sponsorship Package
• Dominant co-branding on pre-event marketing material
• Dominant co-branding in the Conference Plenary
• Dominant co-branding in the exhibition hall
• 6m X 6m booth space and premium location in the exhibition hall valued at R59 000
• Dominant co-branding in all pre-event marketing material
• Dominant co-branding on www.transportandmobility.co.za
• Full-page company/product profile on www.transportandmobility.co.za
• Dominant co-branding in the Event Program co-branding on the sponsorhip page and participating organisations page on www.transportandmobility.co.za “participating organisation page”
• Premier listing of company/product profile in the Event Program
• Premier PR package leading up to the event
• Sponsor White Paper included on the Delegate Bag and CD-Rom
• Promotional insert in the Delegate Bags
• Right to use event logos
• 8 x VIP Conference Delegate passes valued at R34 760
• Up to 40 free exhibition day-passes for invited guests
• Up to 10 free Cocktail Reception passes for invited guests
Package Price: R187 000
PRESENTING SPONSOR
The Presenting Sponsorship is available as an upgrade to any one of the Premier Sponsors on a first-come first-served basis. Over and above the extensive media value on offer in the form of the Premier Sponsorship package, the presenting Sponsors will receive a customized, high-level media plan leading up to the event. Should a Premier Sponsor wish to upgrade to the Presenting Sponsor Package, alive2green and its associates will develop and activate a measurable high profile Media and PR campaign that strongly aligns the sponsor with The Sustainable Transport and Mobility Conference and Exhibition and with various secondary Transport and Mobility themes and announcements by using the sponsor’s desired media platforms.
The essence of the Presenting Sponsorship package is that it provides a single company with the opportunity to fully leverage the incredible PR content that becomes available in the lead-up to the event – PR ammunition that should provide a 3-fold return on investment, before, during and after the event
Package Price: Premier Sponsorship Package plus R49 500
ASSOCIATE SPONSOR
The Opportunity
Within the broader theme of Transport and Mobility there exist a number of components that in their own right attract specific interest from the delegates that attend the Sustainable Transport and Mobility Conference. Associate Sponsors are able to target certain key sub-communities at the conference in the Breakout Sessions and ‘own’ the sessions that are directed at these delegates in a very focused and personalised manner.
Not only can Associate Sponsors ‘own’ these sessions but they are able to deliver a brief company/product presentation to the audience immediately after the session speaker has finished. The opportunity to speak personally to a captive audience in this context is extremely valuable and if positioned correctly can result in a material return for the sponsor.
Why You should choose an Associate Sponsorship Package
In addition to the exclusive brand association and ownership in the Breakout Session rooms, Associate Sponsors may deliver presentations of their own to the audience and field questions. Sponsors receive an elevated presence in a wide variety of event materials and marketing campaigns leading up to, during and beyond the event. Breakout Session Sponsors also have a premium presence in the exhibition hall where they can display products and services and interact with attendees.
Associate Sponsor Package
• Ownership level branding of breakout session
• Speaking opportunity in conjunction with breakout session VIP Speaker
• Co-branding in pre-event marketing materials
• Co-branding in all event materials
• Co-branding on the “Sponsors Page” and “Participating Organisation pages” on www.transportandmobility.co.za
• 3m x 3m Exhibition Stand valued at R24 500
• Company/ product profile on the event web site Half page advertising in the Event Programme
• Co-branding in the Event Programme
• Sponsor white paper included in the Delegate Bag CD Rom
• Premium listing of company/product profile in the Event Programme
• Right to use event logos
• 4 x Full Conference Delegate passes valued at R17 380
• Up to 20 free exhibition day-passes for invited guests
• Up to 5 free Cocktail Reception passes for invited guests
Package Price: R35 000
ADDITIONAL SPONSORSHIP PACKAGES
Why not enjoy some of the great benefits associated with high level event involvement by taking advantage of one of these Additional Sponsorship opportunities?
All sponsors are recognised prominently before, during and after the event and all sponsors receive VIP treatment, both in terms of the event experience and the marketing campaigns prior to the event.
COCKTAIL FUNCTION SPONSOR
Welcome and address VIP guests, delegates and exhibitors in an informal yet very powerful environment.
• Deliver a brief presentation, engage, entertain and treat delegates, speakers and exhibitors at a cocktail function at the end of the day.
• Distribute your promotional literature in this powerful environment
• Dominant & Exclusive branding of the entire Cocktail Area during the evening event
• A cocktail reception photograph and editorial PR review is made available to the sponsor and also to selected editors and media owners representing the national press
• 1 (3mx3m) Exhibition Stand valued at R17 950
• 3 x VIP Conference Delegate tickets to the value of R13 035 (full access, catering, white papers.
• 10 x staff passes into the exhibition
• 20 x Exhibition day passes for key invited guests or colleagues
• Co-branding on all pre-event marketing material
• Co-branding on our event pop-up banners within the exhibition hall and plenary.
• Company/ Product profile (30 words) and logo in event program received by all VIP delegates
• Co-branding on “Sponsors page” and “participating organisation page” on www.transportandmobility.co.za
Package Price: R38 500
REGISTRATION SPONSOR
Be the first to welcome the attendees to the event with your logo and literature prominently displayed at the registration desk and on the attendees’ lanyards.
• Co-branding on pre-event marketing material
• Co-branding on ‘Sponsors’ page and ‘Participating Organisations’ page on www.transportandmobility.co.za
• Co-branding within the exhibition hall
• 3 x VIP Conference Delegate passes, including catering valued at R13 035
• Right to use the logo of the event
• 2 x Staff Passes for the exhibition areaincluding exhibitor catering
• 1 (3m x 3m) Exhibition Stand valued at R24 500
• Branding and a one-page advert or company/product profile in the event programme
• Insert promotional material within the official `welcome pack` for delegate bags
• 20 x exhibition day passes for key invited guests or colleagues
• Sponsor’s branding on the `strap line` featured on the big screen in the sponsors’ promotional looped AV program
• Rotating Ad banner and profile on the front page of the website prior to the event
Package Price: R50 000
LUNCHEON SPONSOR
• 3 x 3 Stand valued at R24 500
• The Luncheon Sponsor receives the opportunity to treat the delegates, speakers and exhibitors to one of the two luncheons that will be provided during the event. Display your logoat the buffet line and on table tents and distribute your literature on the tabletops.
• Insert promotional material within the official `welcome pack` for delegate bags
• Co-branding on our event pop-up banners within the exhibition hall
• Dominant branding strategically placed within the catering area (max 2 pop up banners)
• Company/Product Profile (30 words) and your logo in the event programme
• Co-branding on ‘Sponsors’ page and ‘Participating Organisations’ page on www.transportandmobility.co.za
• 2 x Delegate passes, including catering valued at R86 90
• 20 x Day passes
• 20 exhibition day passes for key invited guests or colleagues
Package Price: R35 000
Branding Sponsor
• Co-branding on sales email signatures
• 2 x VIP Conference Delegate passes valued at R86 90
• Co-branding on” Sponsorship page” and “participating organization” page on www.energy-resource.co.za
• Co-branding in all pre-event marketing material
• Co-branding on the www.transportandmobility.co.za event page
• Right to use event logos
• 30 word Profile in programme
Package Price: R12 000
All rates exclude VAT and Agency Commission
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